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Publisher · Egypt (under NDA)

MENA Publisher

An AI-powered curriculum engine for one of Egypt's largest publishers.

A confidential AI program with a major Egyptian publisher: turning decades of print curriculum across Arabic, sciences, physics, chemistry, and biology into a fully digital, exam-ready learning stack — 29 projects, 142 lessons, and an 87,000+ item question bank, almost all keyed with answers and rationales.

29
Projects delivered
142
Lessons digitised
87,000+
Questions in bank
~99.9%
Answers + rationales
4,400
Learning objectives
22k+ chunks
Grounded materials
Challenge

The publisher owns a decades-old, market-leading print catalogue across Thanaweya and preparatory grades, but had no scalable way to digitise it, key it to learning outcomes, or turn it into practice at exam scale. Manual authoring could not keep pace with curriculum changes, and off-the-shelf LLMs were unreliable on Arabic pedagogy, Ministry sources, and short-answer keying.

Approach

Ejaz built a private, Arabic-first authoring and exam-intelligence stack on top of the publisher's own material. Ejaz Author digitises books into structured lessons and objectives. Ejaz Exam Intelligence generates MCQ and short-answer items against distractor patterns and question formats, with editor-in-the-loop review. A private RAG layer over the publisher's materials keeps every question, answer, and rationale grounded in their own source of truth — not the open web.

Who it's for

Primary, preparatory, and secondary learners following the Egyptian national curriculum — served through a leading Egyptian publisher whose name is protected under NDA.

Inside the product

What we shipped with MENA Publisher.

Full Thanaweya coverage

Arabic (Grade 3 secondary), chemistry, physics, biology, integrated science, and preparatory-level science — all authored on a single pipeline against the same objectives model.

Exam-scale question bank

More than 87,000 items — roughly 53k MCQ and 34k short answers — with answer text and rationale on ~99.9% of the bank, ready for practice, mocks, and diagnostics.

Editor-in-the-loop authoring

Ejaz Author generates drafts against 158 distractor patterns and 119 question formats, then routes them through the publisher's editors for approval before anything reaches a learner.

Objectives-first pedagogy

4,400 learning objectives anchor every lesson and question, so blueprint coverage, difficulty mix, and Bloom distribution are measurable rather than assumed.

Private, grounded RAG

Around 22,000 vector chunks over the publisher's own materials keep the AI answering from Ministry-approved sources and the publisher's books — never the open internet.

Ready for premium video

Amnora is wired in for secure delivery of premium teacher video and cohort content on top of the same curriculum spine.

The learner journey

How a student moves through MENA Publisher.

  1. 1

    Ingest the book

    Print and PDF material is structured into projects, units, and lessons.

  2. 2

    Anchor to objectives

    Every lesson is mapped to explicit learning objectives and Bloom level.

  3. 3

    Generate at scale

    Ejaz Exam Intelligence drafts MCQ and short-answer items against distractor patterns.

  4. 4

    Editor review

    Publisher editors approve items; nothing ships as 'draft' to learners.

  5. 5

    Ground the tutor

    A private RAG index over 22k+ material chunks keeps answers on-source.

  6. 6

    Ship to learners

    Approved content flows into learner apps, mocks, and diagnostics.

"A confidential engagement with one of Egypt's largest publishers — the numbers speak for the scale; the brand stays private by design."
Ejaz delivery team

Ready to build with Ejaz?

Book a 30-minute demo. We'll show you the full stack and how partners like Ketaby and Hawiya have shipped on it.